Business owners everywhere feel overwhelmed with the constant onslaught of marketing opinions; should they hire an SEO agency to help rank their website, or should they hire a social media manager and focus their marketing efforts on social platforms?
There’s plenty of data out there that could sway us in either direction, making it difficult to really know what the best choice is. In an effort to clear up the confusion and get to the bottom of this dilemma, we’ll break down each strategy and unveil which one really benefits business owners more.
There are multiple ways to drive traffic to your website, with SEO and social media being the two biggest players in the game. Here are the factors that should play a role in your decision of which strategy to choose for your business:
1. Efforts and Results
The first thing you need to consider is how much effort it takes to see results. Let’s sta